Privacy Policy

Effective Date: March 1, 2026

Last Updated: March 1, 2026

1. Information We Collect

1.1 Personal Information You Provide

When you register for and participate in the Contest, we may collect the following personal information:

• Email Address: Required for registration, contest entry confirmation, and winner notification
• Name: Used for identification and leaderboard display purposes
• Bracket Selections: Your tournament picks and predictions
• Photographs: Winners are required to submit a photograph for prize acceptance and potential display on the Bracket Blessings website
• Contact Information: Additional information you may provide when contacting us with questions or concerns

1.2 Information Automatically Collected

When you visit our Site, we may automatically collect certain information about your device and usage patterns, including:

• IP address and general location information
• Browser type and version
• Device type and operating system
• Pages visited and time spent on the Site
• Referring website or source
• Date and time of access

1.3 Cookies and Tracking Technologies

We may use cookies, web beacons, and similar tracking technologies to enhance your experience on our Site. These technologies help us understand how you use the Site, remember your preferences, and improve our services. You can control cookie settings through your browser, but disabling cookies may affect your ability to use certain features of the Site.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Contest Administration: To register participants, process entries, verify eligibility, maintain the leaderboard, and administer the Contest
• Winner Selection and Notification: To determine winners based on contest rules and notify them via email
• Prize Fulfillment: To coordinate and deliver prizes to winners
• Communication: To send you confirmation emails, contest updates, and respond to your inquiries
• Display and Promotion: To display participant names on leaderboards and winner photographs on our website
• Record Keeping: To store contest results in our archives for historical purposes
• Site Improvement: To analyze usage patterns and improve the functionality and user experience of our Site
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Fraud Prevention: To detect and prevent fraudulent entries and protect the integrity of the Contest

3. How We Share Your Information

We respect your privacy and will not sell your personal information to third parties. However, we may share your information in the following limited circumstances:

3.1 Public Display

• Leaderboard: Participant names and scores may be displayed on public leaderboards on our Site
• Winner Announcements: Winner names and photographs may be posted on our website and promotional materials

3.2 Service Providers

We may share your information with trusted third-party service providers who assist us in operating the Contest and our Site, such as web hosting providers, email service providers, and prize fulfillment vendors. These service providers are contractually obligated to use your information only for the purposes we specify and to maintain its confidentiality.

3.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities, such as:

• Compliance with a court order, subpoena, or legal process
• Protection of our rights, property, or safety
• Investigation of fraud or other illegal activities
• Enforcement of our Contest rules and terms of service

3.4 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change and provide you with choices regarding your information.

4. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Contest Entries: Retained for the duration of the Contest and for archival purposes thereafter
• Winner Information: Retained indefinitely for historical records and tax compliance purposes
• General Account Information: Retained as long as you remain an active participant or as required for legal or business purposes

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Secure server infrastructure
• Encryption of sensitive data during transmission
• Access controls limiting who can view your information
• Regular security assessments and updates

6. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

6.1 Access and Correction

You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate or incomplete.

6.2 Deletion

You may request deletion of your personal information, subject to certain exceptions (such as information we are required to retain for legal or tax purposes, or information related to contest results that are maintained in our archives).

6.3 Opt-Out

You may opt out of receiving promotional communications from us by following the unsubscribe instructions in those communications. However, we may still send you non-promotional messages related to your contest participation.

6.4 Data Portability

In certain jurisdictions, you may have the right to request a copy of your personal information in a portable format.

6.5 Exercising Your Rights

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within a reasonable timeframe and in accordance with applicable law.

7. Children's Privacy

The Contest is open to participants aged four (4) years and older. We do not knowingly collect personal information from children under the age of 13 without parental consent. If you are under 13, please have your parent or guardian register on your behalf and provide consent for your participation.

If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete that information promptly.

8. Third-Party Links

Our Site may contain links to third-party websites that are not operated or controlled by Bracket Blessings. This Privacy Policy does not apply to those third-party websites. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

9. International Data Transfers

The Contest is open to legal residents of any country in the world. If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. By participating in the Contest, you consent to the transfer of your information to countries that may have different data protection laws than your country of residence.

10. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information we collect, use, and share
• The right to request deletion of your personal information
• The right to opt out of the sale of your personal information (note: we do not sell personal information)
• The right to non-discrimination for exercising your privacy rights

To exercise these rights, please contact us as described in the "Contact Us" section.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy and post the revised version on our Site.

We encourage you to review this Privacy Policy periodically. Your continued participation in the Contest after changes are posted constitutes your acceptance of the updated Privacy Policy. If we make material changes that significantly affect your rights, we will provide additional notice through email or a prominent notice on our Site.

12. Consent

By participating in the Bracket Blessings Contest and using our Site, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not participate in the Contest or use our Site.